The holidays on Educents have historically been the busiest time of the year. In particular, Black Friday and Cyber Monday are Educents’ highest revenue-generating days. To ensure you are prepared and setup for success, use this checklist to plan ahead. This includes a recorded version of Educents’ Holiday Bootcamp and its key takeaways, plus important dates and reminders to keep you on track.
Educents’ first Holiday Bootcamp for sellers was a success! In this recorded one-hour session, members of Educents’ Strategy, Marketing, and Seller Account Management team discuss what to expect this holiday season, how you can optimize your storefront to maximize sales, Educents’ 2016 holiday promotional plans, and easy tips for success.
Short on time? Below are the need-to-know highlights:
- Consumers begin shopping for gifts in mid-October and report finishing shopping earlier than years past.
- Mobile will continue to rise, eclipsing desktop in traffic growth.
- Educents will be hosting a 15% off plus free shipping sale – our biggest sale of the year and it will not affect your revenue!
▢ Upload any NEW products one week before Black Friday by November 18th. The earlier you can upload your products, the better.
▢ Check your SPAM and make sure you are receiving notifications and emails from Educents.
▢ Stay on top of your messages from potential customers on Educents.
▢ If you are going on vacation, email email@example.com.
Sellers who ship physical items:
▢ Set clear expectations on your shipping methods and turnaround times, especially if the package is unable to arrive by Christmas.
▢ If there is any possibility you will be low on inventory, email firstname.lastname@example.org to set an inventory limit.
▢ If you are backordered email email@example.com immediately.
2016 Holiday Season Key Dates:
November 24 – Thanksgiving
November 25 – Black Friday
November 26 – Small Business Saturday
November 27 – Advent begins
November 28 – Cyber Monday or Mega Monday
November 29 – Cyber Tuesday
December 12- Green Monday
December 24 – Hanukkah begins
December 24 – Christmas Eve
December 25 – Christmas Day
December 26 – Kwanzaa Begins
December 26 – Boxing Day
December 31 – New Year’s Eve
January 1 – New Year’s Day
Educents’ team is here to support you! If you have any questions, don’t hesitate to reach out. We love hearing about what makes you successful. How do you prepare for the holidays?
Stay connected to the Educents community.
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