How Pharmtec Corporation prepares for the holiday season

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Pharmtec Corporation is an Ohio-based company who, designs, manufactures and markets a variety of items including My Very Own House®.

My Very Own House is a line of playhouse items that are made from bio-degradable, eco-friendly materials (including recycled content) that are formaldehyde-free and completely recyclable.

All of their playhouse cardboard is sourced, manufactured and assembled in the United States.

 

What are some things you do to prepare your business for the holiday season?

 

1.We work with partners on promotions, to make sure it is as level a playing field as possible.

2. We review channel strategies to avoid issues.

3. We take our best shot at forecasting and plan accordingly with our suppliers / assemblers.

4. Make sure finances are in order.

5. Get flu shots to be prepared health wise for the busy season!

 

Screen Shot 2017-10-05 at 1.54.15 PMWhat else have you learned from running a business over the past 16 years?

 

It consumes the majority of your time and brain power, but the rewards of making a difference are great. You need to be able to make good decisions quickly to deal with the many unknowns and unexpected issues that arise. Have an exit plan.

 

 

How do you prepare for the holidays? Comment below or send your story to sellers@educents.com!

 


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How uKloo Kids prepares for the holiday season

Doreen Dotto

As the holidays get closer, we thought it would be fun to ask a few Educents sellers about how they prepare for the busiest time of the year.

We spoke with Doreen, the President of uKloo Kids Inc. uKloo is an educational game for young readers that takes children on a treasure hunt around the house while teaching them to read. Doreen has been running her company for 6 years.

 

What are some things you do to prepare your business for the holiday season?

 

1. I reach out to bloggers and reviewers to ask if they would be interested in reviewing uKloo games. If they like the games, I ask them if they’d be open to including the games in their holiday toy lists. Gift guides are a great way to get exposure during the holiday season.

2. I usually have some fun illustrations done (Illustrator in the family!) and use them in Facebook posts etc. Creating imagery that’s festive and holiday friendly are a great way to promote items during this time.

3. I reach out to the wonderful staff at Educents to ensure that I can participate in your marketing over the holidays.

4. Since I have a very small business run on a tight budget, I have to pick and choose marketing very carefully. I try to get get as many word of mouth reviews, tweets, and Facebook posts as possible from happy customers to promote my items organically.

 

uKlooWhat else have you learned from running a business over the past 6 years?

Running a business as an independent can be very difficult and it can be very rewarding. For me uKloo is a labor of love. Every time I hear that a child has discovered the joy of reading through uKloo games, my heart soars and I know that all the ups and downs have been worth it!

 

 

 

How do you prepare for the holidays? Comment below or send your story to sellers@educents.com!

 


Stay connected to the Educents community.

Sell your educational products on Educents, become an affiliate, or get the latest from Educents delivered to your inbox.

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